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Brand Identity

Lesson 1 - Generating Ideas
Lesson 2 - Brand Identity
Lesson 3 - Brand Board

Classroom Assignment - Brand Board
 

You will create a brand board of a company of your choice. This can be done in a group of 2. 

You will have 1 class day to complete this. You will present this to the class tomorrow.

Try to find as many resources as you can from this company. 

ex. logo, products, packaging, company letter heads, envelopes, post cards, business cards, prepaid cards, posters, promotional products etc. 

- What is their colour scheme? Does it change or is it consistent?

- What Typeface do they use in their ads? Does it change or is it consistent?

 

You will later will be creating a Brand Board for your own company.

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