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Logo Creation

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Jacob Cass has a couple of great articles on logo design.

https://layersmagazine.com/artistic-expression-logo-design-from-start-to-finish.html

http://justcreative.com/2009/02/04/the-logo-design-process-from-start-to-finish/

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Concept 1

Step 1 -
Mindmap Ideas

Step 3 -
Create an Illustrator Version of a  few chosen designs. Logos can look different once in digital form so make a bunch.

Step 2 -
Sketch out different logo designs

Step 4 -
Add text. Try different typefaces and see what style works best with what you are trying to convey.

Step 5 -
Add colour. Try many different colours / tints/ shades.

Step 6 -
Once the colour has been decided, play around with the typeface again. Try vertical / horizontal placements.

Step 7 -
Try logo on a actual product sample.

Concept 2 - rebrand logo

Step 1 -
Mindmap Ideas

Step 2 -
Sketch out different logo designs

Step 3 -
Add text. Try different typefaces and see what style works best with what you are trying to convey.

Step 5 -
Add colour. Try many different colours / tints/ shades.

Step 4 -

Create an Illustrator Version of a  few chosen designs. Logos can look different once in digital form so make a bunch.

Step 6 -
Once the colour has been decided, play around with the typeface again. Try vertical / horizontal placements.

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Finalize the design in this step.

Step 7 -
Try logo on a actual product sample.

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